Press

The Marseille Coat Of Arms Decorate The Nike Air Max Plus (SneakerNews.com)
Nike Air Max Plus Surfaces in “Marseille”—honoring the French port city (Hypebeast.com)
Official Look at the Nike Air Humara in “Light Bone” (Hypebeast.com)
Nike Air Max Plus Surfaces in “Sail/Team Red”—celebrating the 25th anniversary of the silhouette (Hypebeast.com)
Nike Terminator Low Receives a “Brown Croc” Lifestyle Makeover (Hypebeast.com)
This Nike Air Force 1 Low “Black/White” Features Vibrant Blue Branding (SneakerNews.com)
Orange Streaks Animate This Off White Nike Air Force 1 Low (SneakerNews.com)
The Nike Dunk Low “Wear and Tear” Offers a Worn Aesthetic (Hypebeast.com)
Balenciaga X Hoka One One  Sole Swap by @wgh3 (@ConceptKicks)
Designer @wgh3 Upcycles E-commerce Imagery To Make Tasteful Mashups of the Latest Footwear⁠ (@HighsnobietySneakers)
When You Want To Recover Fast (@HikingPatrol)
Design by : @wgh3 For @_salomonsters (@Fasun.aa)
Slipper Concept Made by @wgh3, Thoughts? (@Lessiswore)
Nortega Facenetas via @wgh3 (@muleboyz)
Nike X Hoka One One Performance Slipper Concept by @wgh3 (@forty_two_and_a_half)
Nike Alphafly Next% X Hoka Recovery Slides (@viraltriathlon)
A Photoshop Comp Shoe Concept (Including Our Tabi!) Made by @wgh3 (@ilysm.jpg)
We Legit Would Wear These! (@protosofthegram)
Ekiden Alphafly Recovery Slide Concept (@vaporflygang)
Ekiden Alphafly Recovery Slide Concept (@benjohnson763)
Monthly Feature 2, Part 1: @wgh3 (@114.index)
Fashion Explorations of Socio Cultural Trends by William Hildebrand (visualatelier8.com)
Would You Wear This Space Hippie Slide Concept by @wgh3 (@highsnobiety)
How Will Sneakers Look in the Future? (nssmag.com)
What’s Coming Kanye West? (@lacelessdesign)
Brooklyn Running Group Spreads Positivity (runstreet.com)
Post-coronavirus Activewear Will Take on More Protective Properties (sourcingjournal.com)

WGH ³

William G. Hildebrand ³ (b. 1994 in Arles, France) is a color and material footwear designer at Nike. In 2018, William starts a trend strategist position for Fashion Snoops—a NYC based trend forecasting agency—where he led projects for heavy hitting brands such as Timberland, Vans, Woolrich, and Foot locker. Through this role, he develops a fascination for crafting narratives which connect the dots between culture, consumer and product. In 2021, he relocates to Rotterdam where he starts his footwear design journey at Mizuno as a color designer. In this position, William collaborated with the global footwear team to establish seasonal color strategies for performance and sportstyle categories through market research, trend analysis, and concept development. Additionally, he was responsible for creating 2D and 3D color CADs within various footwear categories including running, handball, and volleyball. Fast forward to June 2022, William lands a footwear design role at Nike EMEA Geo Express Lane—a dream position where he can apply his experience in trend forecasting and pursue his passion for storytelling, color, and materials.