2021–present

ROLE
DIRECTOR OF
ACTIVEWEAR TRENDS & COLOR

EMPLOYER
FASHION SNOOPS

LOCATION
NEW YORK, US

My current role aims at exploring macro socio-cultural trends and analyze how they can influence activewear design. I publish forecast reports for fashionsnoops.com with the goal to inspire our clients with future opportunities.

My expertise lies in establishing narratives and color concepts for the following markets: outdoor, yoga, running, fitness and sport style

In addition to constantly being on the lookout for the latest innovations, I also have the opportunity to work as a consultant for apparel & footwear brands in order to help their teams identify top layer conversations, creative direction, marketing activations, and key colors with cultural relevance in mind.

Source: Satisfy Running

ROLE
DIRECTOR OF
ACTIVEWEAR TRENDS & COLOR

EMPLOYER
FASHION SNOOPS

LOCATION
NEW YORK, US